Underwriting Second Opinion on Alabama Public Television


This fast-paced and provocative series focuses on health literacy in an engaging, entertaining and accessible way, and engages people in honest, in-depth discussions about complex health issues and life-changing medical decisions. Columbia University Medical Center's Dr. Peter Salgo hosts.


Medical Properties Trust

Blue Cross and Blue Shield of Alabama

Sunday, August 26 at 11:30 am $100 $150 $150
Sunday, August 19 at 11:30 am $100 $150 $150
Sunday, August 12 at 11:30 am $100 $150 $150
Sunday, August 5 at 11:30 am $100 $150 $150
Sunday, July 29 at 11:30 am $100 $150 $150
Sunday, July 22 at 11:30 am $100 $150 $150
Sunday, July 15 at 11:30 am $100 $150 $150
Sunday, June 24 at 11:30 am $100 $150 $150

ROS: Run of Schedule
Your message will air within this time period, but not at a specified time/location.

Your message will air before or after a specified program.

Corporate Sponsor
Your message will air at the start of a specified program. ($2500 minimum spend.)


Requires a minimum annual contract, rate not available for Alabama Public Television produced specials.

Your message can be :15 seconds in length. If you would like to air a :30 second message, please double the price shown, or for a minimal annual contract of $25,000 or more--please simply add an additional 50%. For example:

  :15 Length :30 Length or :30 Length with Minimum Contract of ($25,000)
Primetime $300 $600 $450  
Daytime (Mon-Fri) $200 $400 $300  
Weekend Morning (Sat & Sun) $100 $200 $150  
Weekend Daytime (Sat & Sun) $200 $400 $300  

For specific program sponsorship positions, rate may be negotiable with a 52 week contract commitment.

Non Profits
APT offers a non-profit discount to 501(c)3 organizations. You can see a complete non-profit rate sheet here.

Request Rates and Information for this Program or call (800) 239-5233 Ext. 151.

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